Coldplay Hide Lyrics, Golden Ticket in Libraries Worldwide

Andrew Parks

By Andrew Parks

on 04.28.14 in News

Whether or not you care about Coldplay, the band just pulled off one of the stranger publicity stunts in recent memory. As reported in a press release earlier this afternoon, the arena rockers (or is that arena mopers?) have hidden the handwritten lyrics from their new Ghost Stories album in nine libraries worldwide. Clues to the whereabouts of each sheet — each one was dropped in an envelope and slipped into a ghost story book, naturally — will be posted on the group’s Twitter account using the hashtag #lyricshunt, making this the greatest reading-is-fundamental move since the LeVar Burton era. Oh, and to increase the odds of an actual stampede at your local library, one envelope also includes a Golden Ticket that’ll earn two fans a free London trip to see Coldplay play the Royal Albert Hall on July 1.

In the meantime, Ghost Stories is due out May 19 through Atlantic. Check out its first couple singles below…